Read 37 References

A key resource for writing winning copy

As a longtime writer in other content areas new to composing for e-commerce sites, I found Susan Greene's articles on "About Us" pages to be a key resource for writing winning copy. Instead of instructing the reader in how to style the wording, Greene's articles made me think deeply about how to construct the concepts that support the language. My client is happy, and I've gained new skills. Thank you, Susan, for your generosity in sharing your valuable insights.

M. Michel, PhD

Valuable tips and thoughtful advice

For the "Business Writer's Handbook," we reached out to industry experts to contribute their knowledge of professional writing techniques.  Susan Greene, a well-respected copywriter with more than 25 years of success under her belt, was an obvious choice, and she didn't disappoint.  The write-up she delivered contained valuable tips and thoughtful advice, certain to be well-received by our readers.

Brad Shorr
Marketing Director
Straight North
Downers Grove, Illinois

Susan delivered a message that will resonate with my ideal client.

Having spoken to a myriad of copywriters and web designers over the last few years, I finally decided to invest a modest amount of bank and give the reins to professionals who have a winning formula.

Susan Greene, my copywriter, interviewed me for about an hour, all the while absorbing my vision and the message I wanted to convey. In less than a week, she delivered copy that did more than just articulate my vision. She delivered a message with a heartbeat.  It's a message I’m sure that will resonate with my ideal client.

I’ve had my share of working with so-called “professionals” who put me through lots of stress; over promising and not delivering. Amateurs who could talk to talk but never showed up to walk the walk.  I can’t tell you how grateful I am to Susan. She's a rock star!

Steve Borek
Professional Board Certified Coach
Steve Borek Career Coaching
Syracuse, New York

Susan produced a quality narrative

Susan Greene is a true professional. We contracted her to write a brochure for our Practice Management Immersion System program.  

She took the time to understand the program and what we were looking for in the copy.  She produced a quality narrative in a timely manner. Her writing flows effortlessly.  In using Susan's skills, our company is able to achieve the professional image we strive for in our marketing materials.

Janae Sanders
Administrative Manager
Altius Learning
Denver, Colorado

The copy was clever, creative and 100% original.

I contacted Susan to work on a brochure project.  I was concerned that this experience would be similar to others I'd had in the past ​ working with copywriters.  I had received slow service and the copy they submitted was clearly recycled.

Susan put me at ease instantly. And the copy she wrote was clever, creative and 100% original.

Susan provided first class service.  She responded to every email and request in a timely fashion.  She was patient, and she truly took the time to understand who our company is.  We couldn't be more pleased with the copy for our brochure.

Sirahdia Stewart
Creative Lead
East Coast Defender
Orlando, Florida

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We’re extremely pleased with the brochures produced for us...

We’ve always been the market leader in military-related packaging.  But we recently decided to branch out into some vertical markets.  Up until that point, all of our marketing had been boring black-and-white price guides printed in our own direct mail department.  To penetrate new markets, we knew we needed to create brochures with more impact.

We found Susan Greene, a freelance brochure writer, and she introduced us to Christina M., graphic designer.  Together, they make a great team.  We’re extremely pleased with the brochures they produced for us and plan to work with them on future marketing projects.

Howard Greenberg
Edco Supply Corporation
Brooklyn, New York

The website was launched in record time.

Susan came in, did her research and very quickly developed an organizational plan for the website.  She oversaw the website design and wrote all the copy.  The website was launched in record time.

We were amused to hear that when onsite sales people were hired at One Fifty One at Biscayne, they were told to read our website to learn about the property.  Even though we were an independent real estate company and not the developers of the property, our website became their best training tool because of all the detailed information Susan had written.

I enjoyed working with Susan Greene on this project and look forward to working with her again in the future.

Taylor Platt
Web Designer
Global Real Estate Company
Miami, Florida

Susan worked with the deans from each school to obtain the necessary information and ensure that their interests were represented.

Susan wrote and produced a recruiting video for the state’s vocational-technical system. It encompassed seven different colleges located in seven different cities. Susan worked with the deans from each school to obtain the necessary information and ensure that their interests were represented. It was a massive project. In the end, the deans were extremely pleased with the video, and the vocational-technical system of New Hampshire had its first system-wide marketing piece.

Victor Somma
Vice President of Marketing
New Hampshire Vocational-Techical System
Concord, New Hampshire

I know much of the growth and success we’ve experienced is due to her marketing contribution.

Susan is my daughter, but she’s also my marketing director. For over 15 years she’s written my company’s newsletters, press releases, ads, and website copy. I know much of the growth and success we’ve experienced is due to her marketing contribution. And, no, she’s not making me say this!

Sheldon Greene
President
Sheldon Greene & Associates, Inc.
North Miami, Florida

Her suggestions for organizing and designing the site as well as her insightful copy helped us to get online quickly.

We asked Susan Greene to assist us in writing our first company web site. She quickly gained an understanding of our company and our objectives. Her suggestions for organizing and designing the site as well as her insightful copy helped us to get online quickly. Today, that website is our primary marketing tool.

Ken Halbert
President
Ace Expediters
Orlando, Florida

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Susan helped write press releases for us that got the word out in a cost-effective manner and resulted in numerous new members.

When we bought the women’s gym, we knew we needed to publicize all the new classes and equipment we introduced. However, we had a limited budget for advertising. Susan helped write press releases for us that got the word out in a cost-effective manner and resulted in numerous new members.

Cyndie Atchoo
President
Women in Motion
Ocoee, Florida

Her attention to detail helps ensure our clients’ satisfaction with their website.

We recommend Susan Greene to our clients who need content for their websites. She quickly learns about their business and then writes copy that coordinates with our designs. Her attention to detail helps ensure our clients’ satisfaction with their website.

Anne Simmons
Account Manager
Websolvers, Inc.
Winter Park, Florida

Susan wrote witty, engaging copy for our brochures that set the fun tone for the entire project.

I had the pleasure of working with Susan on the LizArt campaign for downtown Orlando. Susan wrote witty, engaging copy for our brochures that set the fun tone for the entire project.

Wrenda Goodwyn
President
Goodwyn Communications
Fort Myers, Florida

...end result is an impressive site that showcases our capabilities and helps us attract new clients.

We hired an Internet company to design our web site. We planned to provide the content ourselves. Months passed and we still had yet to write word #1. We just never had time to do it. When Susan Greene was referred to us, we were unsure about whether she could grasp the complexities of our business. That fear was quickly allayed. She toured our facilities, spoke with our key people, and then quickly generated the copy. She also interacted with our Internet designers to coordinate the site’s organization and graphics. The end result is an impressive site that showcases our capabilities and helps us attract new clients.

Rod Sintow
President
Pro Sound, Inc.
Miami, Florida

...she’ll come up with a creative concept and terrific copy that meets all your objectives.

Susan is the quintessential take-the-ball-and-run-with-it person. Just tell her what you need done, then sit back and relax. In no time at all, she’ll come up with a creative concept and terrific copy that meets all your objectives.

John Gross
President
The Fourth Medium
Tampa, Florida

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Susan wrote a concise bio about my background that quickly gives prospective clients confidence in my capabilities.

As a personal fitness trainer, I’m often asked about my experience and credentials. Susan wrote a concise bio about my background that quickly gives prospective clients confidence in my capabilities.

Russell Pullen
Personal Fitness Trainer
Orlando, Florida

Susan took those drafts and translated them into easy-to-understand, interesting summaries.

We wanted to add some case histories to our web site. Our project managers had put some thoughts on paper, but their write-ups were too technical for the layperson. Susan took those drafts and translated them into easy-to-understand, interesting summaries.

Douglas Weich
President
Sophelle, Inc.
Framingham, Massachusetts

She produces top-notch copy for a fair rate and always meets deadlines.

Over the past six years, we have called on Susan for virtually every type of marketing project. Her work for our clients is always outstanding. She produces top-notch copy for a fair rate and always meets deadlines. What more could we ask!

Sandy Litvany
President
Ad Inns, Inc.
Orlando, Florida

I can always count on her to provide quality copy that complements my designs.

Susan and I have collaborated on several brochures. I can always count on her to provide quality copy that complements my designs.

Beth Douglas
Graphic Designer
Douglas Design & Marketing
Longwood, Florida

Her command of the written word, her can-do attitude, and her exceptional professionalism make her a pleasure to work with.

Over the years, Susan has produced numerous brochures, websites, ads, marketing letters and press releases for our business. Her command of the written word, her can-do attitude, and her exceptional professionalism make her a pleasure to work with.

William Corp, Jr.
President
UPA Corporation
Sanford, Florida

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We needed marketing materials that would get the word out fast…

When we opened our practice, we needed marketing materials that would get the word out fast and also convey our unique approach to working with patients. Susan wrote letters of introduction, brochures and public relations materials that helped attract patients almost immediately.

Barbara Bass
Administrator
Dr. Phillips Psychiatric Group
Orlando, Florida

Susan wrote web site copy for us that attracts new business daily and ensures our high placement on search engines.

We have a real estate business marketed exclusively through the Internet. Susan wrote web site copy for us that attracts new business daily and ensures our high placement on search engines.

Maria Lopez
Director of Marketing
Condo Hotel Center
North Miami, Florida

The book has received much critical acclaim and is considered one of the leading texts in the field.

Susan Greene is the co-author of our college textbook, The Ultimate Job Hunter’s Guidebook, now in its fourth edition. The book has received much critical acclaim and is considered one of the leading texts in the field.

Damaris Curran
Technology Manager/Development Editor
Houghton Mifflin Company
Boston, Masssachusetts

Her work to promote the I-RIDE Trolley Service and International Drive has been instrumental in our success.

Susan has been the copywriter for the International Drive I-RIDE Trolley Service since its inception in 1997. She’s done every type of marketing copy imaginable—brochures, ads, websites, newsletters, direct mailers, signage, invitations and much more. Her work to promote the I-RIDE Trolley Service and International Drive has been instrumental in our success.

Zina Talsma
Director of Sales & Marketing
International Drive Master Transit &
Improvement District
Orlando, Florida

We chose Susan because she was the only person who seemed to understand the importance of good content...

When we looked into creating our web site, we spoke to many vendors. We chose Susan because she was the only person who seemed to understand the importance of good content. She helped us organize and write our website so that it told prospects about our capabilities and also set us apart from the competition.

Daniel Gallogly
Managing Director
Gallogly Auditing & Consulting, LLC
Orlando, Florida

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Susan was able to write a first-class piece that we believe will not only attract sponsors...

We hired Susan to write a 12-page brochure that would entice corporate sponsors to support a new museum in Hamburg, Germany. With very little direction and limited information about the museum, Susan was able to write a first-class piece that we believe will not only attract sponsors but will also generate much favorable publicity for the museum.

Tinka Hooper
Client Relations
The BallinStadt Museum
Hamburg, Germany

Great copy and super-fast turnaround

We were in a hurry to launch our online traffic school web site. We asked Susan to write the copy as soon as possible. In less than a week she wrote 15 pages! Great copy and super-fast turnaround, just what we wanted. Thanks, Susan!

Edward Sailor
President
Traffic School Success
Tallahassee, Florida

Within only two weeks of launch, we were ranked #1 on page 1

We had a corporate website for our German business development firm, but it just wasn't pulling any leads for us. We had no ranking on any search engines. Susan reorganized the entire site and wrote new copy. Within only two weeks of launch, we were ranked #1 on page 1 of Google out of over 3,000,000 listings for our keywords! To say we were thrilled would be an understatement.

Corey Hooper
Chief Executive Officer
Rivergate Associates
Hamburg, Germany

Susan always upholds the highest level of professionalism with each and every one.

"Susan Greene is one in a million. We searched for years for a copywriter who could write copy that was compelling, grammatically correct AND search engine friendly. Susan has certainly mastered all those skills. We refer her business to our clients in need of good quality website and print copy, and Susan always upholds the highest level of professionalism with each and every one.”

James Lawrence
Account Manager
AJT Design & Marketing
Orlando, Florida

Amazing articles and insights on writing

I met and got to know Susan through her amazing articles and insights on writing  compelling web content. Her articles were my road map for writing the website for my business, SAWA Lingua. She was my best mentor for copywriting, and she has been a warm, caring, and supportive person for me as a startup entrepreneur.

Afaf M. Eid
SAWA Lingua
Language & Translation Services
Abu Dhabi, United Arab Emirates (UAE)

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When I bring Susan in, I know I will get fantastic copy that is essential for the success of a project and the satisfaction of our client.

As an Orlando-based graphic design firm in a competitive market, we pride ourselves on being able to provide the best for our clients. When I bring Susan in, I know I will get fantastic copy that is essential for the success of a project and the satisfaction of our client.

April Sedlak
Owner
Striking Designs
Orlando, Florida

We asked Susan to write our website so that we would stand out in the crowd. She did a fantastic job!

We’re in an extremely competitive field—selling home mortgages. We asked Susan to write our website so that we would stand out in the crowd. She did a fantastic job! We are very proud of our website and confident that any prospect who visits it will call us for their mortgage.

Mason Faulk
Chief Executive Officer
Zero Point Mortgage
Orlando, Florida

We know if she does the work, the copy will be well written and our customers will be happy with their website.

We refer many of our website design customers to Susan Greene for copy. We know if she does the work, the copy will be well written and our customers will be happy with their website. We even had Susan do our own company website. We love the copy. She's the best.

Juan Vasquez
President
Website Graphix
Miami, Florida

...within days she produced magnificent copy that set the tone for all of our marketing materials.

Susan wrote our For Sale By Owner real estate website. We gave her very little information. Nonetheless, within days she produced magnificent copy that set the tone for all of our marketing materials.

John Hadaway
President
ZPM-For Sale By Owner
Orlando, Florida

Within only two weeks of launch, we were ranked #1 on page 1 of Google out of over 3,000,000 listings for our keywords!

We had a corporate website for our German business development firm, but it just wasn't pulling any leads for us. We had no ranking on any search engines. Susan reorganized the entire site and wrote new copy. Within only two weeks of launch, we were ranked #1 on page 1 of Google out of over 3,000,000 listings for our keywords! To say we were thrilled would be an understatement.

Corey Hooper
Chief Executive Officer
Rivergate Associates
Hamburg, Germany

Let's get to work on your project!

The copy she wrote not only gave us an impressive online presence, it helped convert our website visitors into solid leads for our sales team.

Susan Greene knew we were targeting international buyers of high-end real estate.  The copy she wrote not only gave us an impressive online presence, it helped convert our website visitors into solid leads for our sales team.  I would highly recommend Susan’s copywriting and marketing services to anyone who is building a corporate website.

Taylor Platt
Web Developer
World Class Condo Hotels
Miami, Florida

We love the copy. She's the best!

We refer all of our web design clients to Susan Greene for copy. We know if she writes the content, they will be happy with their website. We even had Susan do our own company website. We love the copy. She's the best!

Juan Vasquez
President
WG Studios
Miami, Florida

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