Strive Recovery

Challenge

When a well-established healthcare and recovery organization in Iowa decided to open a full-service residential treatment program for drugs and alcohol in Indiana, it needed help creating its initial marketing materials. Its first item was to be a brochure that introduced its services and successful history to this new market. 

Solution

Strive Recovery contracted Susan Greene to create a brochure that explained the facility’s approach to addiction and gave clients confidence in their treatment solutions. It was a tri-fold, two-sided, brochure to be printed and sent out to interested parties.

Susan interviewed key people from Strive, wrote the copy and then worked with a graphic designer to put together a comprehensive brochure.

Result

The brochure was well-received by staff as well as prospective clients. As Strive Recovery’s first informational piece, it helped set the tone for future marketing projects.